How to Create Value for the Enterprise Using Data With Dun & Bradstreet

Your decisions are only as good as your data – or to be more precise, your most recent data. If organizations are placing data at the center of decision-making, and the data is not up to date, what does the future look like?

As Dr. Anthony Scriffignano, Chief Data Scientist at Dun & Bradstreet, explains to Quantexa CEO Vishal Marria, staying agile isn’t easy when data isn’t up to date or doesn’t have context. Context can enable people to make better decisions about customers and KYC processes. But in these disruptive times, the environment can be changing faster than the data it reflects. And the inability to trust data can be the Achilles’ heel of any organization.  

Dr. Scriffignano explains today’s importance in understanding how to overcome common data challenges, as well as the emerging trends in digital resilience, AI and machine learning, and data and analytics.

In this video, you’ll hear his guidance for gaining the most value from data:

• Guarding against confirmation bias when gleaning insights from data

• Why more data is not necessarily a good thing

• How to determine the “truth” of data

• Moving past “analysis paralysis” – that is, moving fast enough to make decisions that are  defendable

• Using data to manage risk when onboarding customers