Quantexa And Vodafone Partner To Provide Even Better Experience For Vodafone Business Customers in the UK

Quantexa’s Decision Intelligence Platform enables Vodafone to obtain a 360-Degree view of their customers and obtain new insights

LONDON, November 29th, 2022 — Quantexa, the global leader in Contextual Decision Intelligence (DI) solutions for the public and private sectors, announced that it has partnered with Vodafone, the technology communications company, to connect scattered and siloed data points across Vodafone to deliver an improved experience for its business customers.

Quantexa’s Decision Intelligence Platform was chosen by Vodafone for its advanced capabilities in data management and customer insights which enabled Vodafone to marry difficult to match data sets across its business and learn more about their customers. As a result, Vodafone can make quick and confident decisions to provide their customers with more relevant offerings and improved service.

Quantexa’s Decision Intelligence (DI) platform was commercially deployed on Vodafone’s new Google Cloud environment and gives Vodafone insight into the interactions a customer has with them, including the products and services customers have purchased. Understanding customers from a 360-degree view will support the organization in giving prompts to the sales teams to drive timely client engagement. The new platform was delivered into commercial use with speed following a completed deal agreement in late Q1 of this year. It will initially be used in Vodafone’s small to medium business customer segments, and Vodafone will extend the platform to include SoHo and large business customers over the coming months.

The partnership started when Quantexa joined Tomorrow Street – a joint-venture between Vodafone and the Luxembourg Government – that connects innovative technology companies, corporate partners, and Vodafone functions to establish and grow new business opportunities.

Quantexa works with clients across several industries including banking, insurance, telco, and the public sector including government. Vodafone is the first company in the UK telecommunications industry to use Quantexa’s ground-breaking DI Platform to improve its customers’ experience.

Nick Gliddon, UK Business Director, Vodafone added: “We are delighted to be using Quantexa’s state-of-the-art decision intelligence platform to ensure we are maximising the value of data, making the best decisions for our customers, and improving the services we offer. As a technology communications company, we recognise the importance of working with innovative companies in emerging technology categories, like Quantexa. Vodafone’s Tomorrow Street initiative to identify and accelerate innovation, is an exciting programme that we are delighted to work with.”

Miryem Salah, UK Chief Data Officer, Vodafone said: “It is vital that we ensure we’ve got the systems, tools and the data that together join the dots and make sure that we can get the full contextual picture of our customers. The use of AI is a step change in understanding our customers and is key for our strategic focus on best-in-class customer experience.”

Vishal Marria, CEO and Founder of Quantexa said: “Forward-thinking organizations know they can only make strategic decisions and improve customer experiences using data that can be trusted. The first step is creating a single view of every customer. I’m thrilled that our decision intelligence platform is helping Vodafone create a better experience for its business customers. I’m proud of what we’ve achieved alongside Tomorrow Street in what has been, and will continue to be, a fantastic collaboration. Creating long-term value from data is a focus of leading organizations world-wide and working with a leader like Vodafone in the telco space is an important milestone for the business.”

Notes to editors:

Quantexa joined Tomorrow Street, the award-winning Luxembourg-based innovation centre.

About Quantexa:
Quantexa is a global data and analytics software company pioneering Contextual Decision Intelligence that empowers organizations to make trusted operational decisions by making data meaningful. Using the latest advancements in big data and AI, Quantexa’s platform uncovers hidden risk and new opportunities by providing a contextual, connected view of internal and external data in a single place. It solves major challenges across data management, KYC, customer intelligence, financial crime, risk, fraud, and security, throughout the customer lifecycle.

The Quantexa Decision Intelligence Platform enhances operational performance with over 90% more accuracy and 60 times faster analytical model resolution than traditional approaches. Founded in 2016, Quantexa now has more than 500 employees and thousands of users working with billions of transactions and data points across the world. The company has offices in London, New York, Boston, Washington DC, Brussels, Toronto, Singapore, Melbourne, and Sydney. For more information, contact Quantexa here or follow us on LinkedIn.

About Vodafone in the UK:

Vodafone is a technology communications company that connects people, businesses and devices to help our customers benefit from digital innovation. Our services span mobile, fixed line connections, home and office broadband, and the Internet of Things (IoT).

We have a strong track record as a tech pioneer, making the UK’s first mobile phone call, sending the first text message, and making the UK’s first live holographic call using 5G in 2018. We were also the first to start carrying live 5G traffic from a site in Salford, Greater Manchester. As of March 2022, we have 5G in 380 locations across Europe – 141 in the UK and 239 across Germany, Spain, Italy and Ireland. Our 4G network coverage currently reaches more than 99% of the UK population.

Today, Vodafone serves more than 18 million mobile and fixed-line customers in the UK. To help deliver Gigabit UK, our full-fibre broadband roll-out programme now covers 26 UK towns and cities, rising to 35 over the coming months through partnerships with CityFibre and Openreach. Our full fibre services are now available to more than eight million homes across the UK.

Sustainability is also at the heart of what we do: as of 1 July 2021, 100% of the grid electricity we use in the UK is certified to be from renewable sources